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SPOTLIGHTS










          CELEBRATING OVER 50 YEARS
          OF TEACHING EXCELLENCE


          From the very beginning, we’ve
          known that our best sales tools
          are our machines. Once a
          customer gets into the cab and
          experiences for themselves
          the power and precision of our                                                         Landing page:
                                                                                                 cat.com/en_GB/
          machines, they’re hard to resist.                                                      support/cat-training/
                                                                                                 learning-centers.html
          A big part of that success has been down
          to Caterpillar Demonstration & Learning
          Centers (DLCs) who are now celebrating   classrooms with on-site Cat  simulators. In
                                                                 ®
          their 50th year. During which our highly   addition, they’ve gained a cult following for
          trained experts have educated thousands   the quality of their homecooked meals.
          of customers on everything from the
          latest in equipment updates to choosing   Even the recent pandemic couldn’t
          the right technology for their business.   stop them, with the centers quickly
          And over the years, we’ve seen the   moving to virtual training and events.
          centers themselves evolve into high-tech   Here’s to the next 50 years. ■
















                                            BUILDING HOPE







                                            When the BBC found Hope Emmanuel Frank, a young teenager
                                            from Uyo in Nigeria, building replicas of Cat machines from
                                            broken toy parts and old laptop batteries and telling everyone
                                            he was going to become one of the world’s greatest inventors
                                            ever, even he couldn’t have imagined where it would lead.
                                            Because Mantrac, the Cat dealer in the   We’ll leave the final word to the
                                            region, found out about Hope Emmanuel,   spokesperson from Mantrac. “We encourage
                                            they flew him and his mother to their head   all young people to continue honing
                                            offices in Oregun Lagos. After spending   their talents, expanding their minds, and
                                            some time with him, during which he toured   pursuing their dreams. Because the next
                                            their workshop and operated a Cat 32 for   great mind in engineering could come
                                            real, Mantrac’s management knew they were   from the most unexpected place.” ■
                                            dealing with an exceptional talent. So, they
                                            are now sponsoring his tuition at the Topfaith
                                            International Secondary School in Mkpatak,
          Video:
          youtube.com/                      Nigeria, where he is excelling in his class.
          watch?v=j3OiXHzzMkw&t=1s


     22  Cat Magazine
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